SEEKING FOR AND GUIDING TO HUMANKIND'S HIGHEST IDEALS

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ROTARY'S VALUES - GOOD FOR BUSINESS SUCCESS
Dr Bill Robb

 
 
 

I knew when I read the "The 4-way Test" and the motto: "Act with Integrity, Serve with Love, Work for Peace", that I would feel at home in Rotary. Much of management consulting and management training is about passing on techniques and systems. However, over the years, I have come to see my main role as convincing people that business success arises from applying values similar to those of Rotary International.

 

Take reporting writing, for example ("Oh no!" I hear you cry). By asking questions about how to serve others – how to help others, the techniques of effective report writing are revealed  naturally.

 

What can I do to help my senior colleagues solve the problem that made them commission this report?

·        Find out exactly what the problem is (make sure I understand the report-brief fully).

·        Undertake the research thoroughly.

·        Include additional information not asked for that might be helpful (references, names and addresses of contacts).

·        Offer recommendations if asked for.

 

How can I help senior colleagues and others to save time  in reading the report?

·        Include a title page with a specific title, authors' names, and date. (This helps people to identify quickly the report they need).

·        Provide the main points in a summary immediately after the title page (People do not want to read my reports - they want solutions to problems. A summary helps them to gain the main facts and recommendations quickly).

·        Give a table of contents, an introduction and conclusion (This allows quick reference in case people might want to read further).

 

How can I help my senior colleagues to understand easily the main issues?

·        Make the report easy to read with jargon-free, concise, accurate and clear expression, and with a layout that includes paragraph numbers, subheadings, ample margins and a space between paragraphs.

·        Link one thought to the next - help readers to follow the train of thought.

·        Extract all supporting material and put it in appendices.

·        Use diagrams to assist explanation.

·        Give headings to all tables and diagrams and explain them if necessary.

 

I am always amazed at how many "tough ole boys" in some industries don't believe you when you show them that they will get better results - better business success - when they serve with love and ask: is it fair and beneficial to all?

 

Bill Robb is a management and education consultant based in Aberdeen, Scotland. For more information and resources on values education or to invite Dr Robb to speak at your event go to www.valueseducation.co.uk. This article was originally published in the Rotary District 1010 Magazine, September 16 1996, page 6.

 

 
 
 

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